Commercial Director, Praktiker Hellas He has been the Commercial Director of Praktiker Hellas since November 2023. Since 2021, he had held the role of Sales Director and was already a member of the company’s Executive Committee, playing a key role in the transformation of Praktiker. He has 23 years of professional experience in Retail and in positions directly related to customer service and experience. He has served as Sales Director and Commercial Director in major organizations such as Plaisio Computers and Intertech. His main priority is ensuring the best possible customer experience and providing an unbeatable shopping journey.